Master Planning
We craft integrated development frameworks that honor community identity while charting paths for sustainable growth, combining economic analysis, stakeholder engagement, and physical design strategies to revitalize historic landmarks, activate urban waterfronts, and transform underutilized spaces into vibrant destinations. We help clients build inclusive innovation districts, reimagine legacy infrastructure, and shape implementation pathways that ensure lasting cultural and economic significance.
HR&A Advisors serves as the retained executive team for the Rowen Foundation, orchestrating the creation of a 2,000-acre innovation community in the Atlanta Metro Region that will connect research, education, and industry across agriculture, medicine, and environmental science. As the operational leadership for this transformative project, HR&A directs all aspects of development including real estate strategy, foundation operations, tenant attraction, board governance, and public-private partnerships spanning Georgia's higher education institutions and government entities.
HR&A led real estate and economic analysis as part of a multidisciplinary team developing a master plan for Dallas' Convention Center District, reimagining the Kay Bailey Hutchison Convention Center and surrounding area as an integrated mixed-use district with a new multi-modal transportation hub. Our feasibility analysis, equity assessment, and funding strategy helped the City of Dallas secure a projected $3.5 billion to advance this transformative project.
HR&A is leading a multi-disciplinary team advising the City of Thousand Oaks on a comprehensive downtown redevelopment that includes a new City Hall, adaptive reuse of the existing City Hall, mixed-use development, and public infrastructure improvements. Our market analysis, financing strategies, and procurement support are enabling the City to transform its downtown core.
HR&A advised Santa Clara Valley Transportation Authority (VTA) on maximizing development value and public benefits for their flagship Downtown San Jose BART station site, part of the BART Silicon Valley Phase II Extension. Our strategic planning has positioned this significant transit-oriented development (TOD) to become a model in Silicon Valley while advancing VTA's policy objectives, including affordable housing creation.
